Welcome to My Blog!
Sharing 17 years of in-depth local marketing and savvy social media insight with you...around the Main Line.

11 Tips for a Great Grand Opening
Top tips for planning a business Grand Opening event.

Grand Opening Case Study: The Vanilla Bean Wayne
AroundMainLine and SarahLockard.com was hired to help launch a new ice cream shop in downtown Wayne in the Summer of 2023.

The Kelces and Hoagiefest: A Brilliant Marketing Marriage
Wawa's Hoagiefest 2024 includes an additional four weeks of deals and a creative marketing partnership with Jason and Kylie Kelce.

Event Marketing Case Study: Ludwig's Corner Carnival
A creative and clever marketing strategy and online campaign for the 4th annual Ludwig’s Corner Carnival in Glenmoore, PA.

Tips for Taking Great Food Photos
Taking great food photos is not as easy as it seems. Here are some top tips and strategies for making your culinary captures shine!

The Experience Economy
Social Media has opened the doors to a world stage for everyone and anyone—and any business—to entertain.